Jean Max Roger Cuvee GC (750ml)

The Roger family descends from a long line of winegrowers from the village of Bué in the appellation of Sancerre.  Jean-Max Roger took over the four hectares of vines left to him by his parents in the early 1970s and expanded the estate to its current size. Beginning in 2004, two of his three sons, Etienne and Thibault, came back to work at the estate after various professional careers in France and abroad. His third son, Xavier, lives his passion for wine in the Roussillon region. Today, the estate covers a surface area of 26 ha in the Sancerre AOC area of production which is located along the Loire River and also includes 6 ha of vines located in the Menetou-Salon AOC area of production where the first plantations date back to 1981.  

Fertilizers are either organic or based on composted manure. Cover crop and ploughing of the soil are managed mechanically according to risk of erosion and the vines’ needs for water and nutrients.  New techniques for cover crops and green manure, derived from conservation agriculture, are currently being tested to structure the soil and enrich it naturally while avoiding the negative impacts of mechanical labour and frequent use of machinery. New plant protection strategies are also being experimented with in the aim of reducing the number of treatments over the course of the year.  They strive to uphold a sustainable approach to viticulture and as a result their growing methods are constantly evolving so as to preserve the vines and the terroir while not compromising on the production of top-quality grapes.