Campari Aperitivo (750ml)

Surprisingly, Campari actually pre-dates the unification of Italy as a nation. Gaspare Campari created the secret formula in 1860 in Novara, Italy, and it has remained a mystery since. Campari’s first production facility was opened in 1904 and under the leadership of Gaspare’s son, Davide, Campari spread throughout Europe and the wider world. Campari has become a juggernaut in the drinks business and is sold in over 190 countries and has become an essential cocktail ingredient. Its vibrant red hue is iconic in the beverage industry and was originally coloured with carmine dye made from crushed cochineal insects but was coverted to artificial colouring in 2006.